
DO SOMETHING
IMPOSSIBLE
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Entrepreneurship
✔️ Blog every day for 2 years (July 21st, 2021)
✔️ Become my own boss full time (Sept 30th 2020)
✔️ Build a 6 figure/year business (April 30th, 2022)
⚪️ Build a 7 figure/year business
✔️ 1000 subscribers on YouTube (Dec 10th, 2021)
⚪️ 5000 subscribers on YouTube
✔️ Become a Certified High Performance Coach (Nov 16th 2018)
✔️ Coach an Olympic Athlete (June 1st, 2022)
Health
✔️ Do 20 push ups in a row (Oct, 2019)
✔️ Do 50 push ups in a row (Jan, 2020)
Adventure
✔️ Climb Mt Kilimanjaro (Sept, 2011)
✔️ Hike to Everest Base Camp (May, 2007)
✔️ Do a bungy jump (Jan, 2007)
Personal
✔️ Speak on stage (Nov 19th, 2022)
⚪️ Present a keynote
⚪️ Write a book
✔️ Get a Psychology degree (Oct 2017)
✔️ Dance in an on-stage Salsa Performance (May 18th, 2024)
⚪️ Do a breakdancing windmill
⚪️ Master the moonwalk
⚪️ Compete in a Salsa competition
✔️ Land a backflip on a trampoline (May 1st, 2025)
⚪️ Land a standing backflip
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Updated 2nd June 2025
I landed a backflip on a trampoline last month, which has been a dream of mine for a long time. I hesitated working on it because of fear, but in May I did it! I’ve been filming a lot of videos for my YouTube channel, and next week I’ll start releasing them.
Goals I’m working on right now:
7 figure business
Landing a standing backflip
5000 subscribers on YouTube
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Hey! I’m Sarah.
I set goals to feel alive.
Sweaty palms.
Racing heart.
Can’t think of anything else.Combining my background in Psychology with my training as a High Performance Coach, I help ambitious entrepreneurs, creatives and athletes achieve their goals.
l created this blog to share behind-the-scenes of my own goals and help you push your limits. I'm creating what I wish existed for me to consume.
People often ask if I’ll climb Mt Everest like my parents did in the 90's (as depicted in the 2015 film, Everest).
While I’ve done a little bit of mountaineering (Kilimanjaro in 2011 and Everest Base Camp in 2007) what most people don’t know is that my late dad was also an entrepreneur. I feel most connected to him through our shared love of entrepreneurship and attempting the impossible in all areas of life.
Ready to do something impossible together?
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MY BLOG
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Hiring a Designer
I’m super excited to be working with a new brand designer for my logo. One of my May goals was to get this done (after years of procrastinating, so I’m so pumped to have finally chosen a designer). I’ll be working with Brook from Saint Studio on this project, who you can check out here. This is a mood board she put together which I absolutely love. It’s bold yet refined. So excited to see what we co-create.
Watch this space!
How to Change Your Beliefs Around Money
I believe that the more money I create, the more I can help others.
But we all have a subconscious limit of how much money we believe is possible for us to create, and therefore we put a limit on how much we can help others. Today I’m walking you through an exercise you can do to break through your glass ceiling/money limit.
Let me know what you think!
Affirmations
As part of my morning routine this month, I’ve been focusing on affirmations a lot (particularly in the shower – a great time to do them!).
I thought I would share some of my favourites with you here:
I am unstoppable!
I am a person of excellence!
I am abundant!
I eat fear for breakfast!
I commit to my goals and dreams like no one else!
I know I will be successful because I will never ever give up!
I show up for my dreams every single day!
Every decision I make is the right one!
The future is fixed in my favour!
I am defying the impossible!
I can create any result I want!
I am willing to work on this until I’m 150 years old!
I am unapologetic for being ambitious!
The more money I make, the more people I can help!
I have got my own back 100%!
I can handle anything that comes my way!
I am powerful!
My goals are closer than I think!
Everything I need is already within me!
Enjoy!
You Either Win Or Die
If you continue on your path and never give up, you will one day become a master. Or die.
That might sound kind of dire, but I actually find it quite reassuring.
Gymnastics
Knitting
Cooking
Acting
Blogging
Makeup
Jet-skiing
Investing
Coaching
No matter what your craft is, if you never ever give up, there’s only two options.
And failure isn’t one of them.
How To Keep An Abundance Log
Wait, what is an abundance log?
An abundance log is a way to see how much income you actually receive. You might think your salary is X amount, but wait until you add all of the incredible value you don’t even realise you get.
How it works:
It’s about keeping a list of all of the items of value you receive in your life, (kind of like a gratitude journal). When you see how much value you truly receive in the world, and you convert that to actual dollars, you’ll see your ‘income’ is actually a lot higher than you might think!
I’ve been keeping an Abundance Log on and off for years. I’ve decided to get back into it this month, and I managed to find some of my old abundance logs in the notes on my phone as examples.
December 2018 Abundance Log:
Unlimited yoga for three months in exchange for volunteering $510
Stella paid for coffee at our hang out $6
Pirates of the Carabiner Show from Lynne $50
Jasmine’s school play $16 value
Free train from Northampton to Cardiff $200
Fluffy socks for Christmas from Max & Bob $15
Joke Pencils for Christmas from Sashi & Julie $20
Delicious food at Kirsty & Max’s for dinner estimated $20
A meal out with Peter & Chris estimated $40
3 nights staying at Emma & Ian’s house in Cardiff – equivalent of 3 nights in a motel $200
Total value: $1077
January 2019 Abundance Log:
Airpoints paid my flight Auckland-Christchurch $85
Hot chocolate from my Uncle Paul $4
Transformational Conference Gifted by Joanne $500
Pad Thai paid for by Joanne $20
Coffee on the house at Presuming Ed’s Cafe $4
Nutribullet housewarming gift $150
Shoes that don’t fit Latisha + Lipstick shade that doesn’t suit her $120
Saved a whole grand by flying to NZ with a cheaper airline $1000
Coaching client gifted an extra $300
Total value: $2183
April 2020 Abundance Log:
Scholarship to a join mastermind $1056
Free accommodation during quarantine $1000
Borrowed a bike for an hour $30
Coaching swap with Stephanie $3000
Disney Plus Screen from my sister’s account $10
Total value: $5096
Counting only those three months over the last 2 years, I have experienced over $8000 worth of value!
If we take those three months as an average, it works out at an average of $32,000 a year of extra ‘income’.
Think about it right now. Take your salary, and add $30,000 of value. Not bad!
how to Keep your own abundance log:
Whenever you receive something for free, or you get a discount, add it to the log with the price it would have cost you had you paid for it yourself.
Add your free coffees. Add coins you find in your old jeans. Add your tax refund. Add dinners at friend’s houses and sleepovers. Add the Netflix account your friends gave you the password for.
Let it sink in. Realise how freaking rich you actually are. Read the log. Feel the gratitude! You just accrued a ton of extra value in your life. Thank the universe, god, spirit, whoever you believe in – and don’t forget to thank the people who gifted things to you.
Will you try keeping an Abundance Log? Let me know in the comments!
Perseverance
“Perseverance is not a long race; it is many short races one after another.” —Walter Elliott
I’ve learned if there’s one skill that is absolutely universal to achieving any goal I set, it’s perseverance.
If you always persevere, and never give up, eventually, success is inevitable. It has to be.
Seeing this quote today was a huge aha moment for me.
Honestly, my friends can tell you I’m not always motivated. I often have days where I want to pack it all in and just give up. And on those days, all I do is sit on the couch eating hot chips, watching the Real Housewives of Beverly Hills #thetruthcomesout
However, what I AM really good at, is losing motivation AND THEN getting motivated again afterward. That feels like what Walter Elliott is talking about here.
Because here's what I do instead of trying to force myself up off the couch:
I try and spark a tiny, micro moment of motivation. It only needs to be for half a second.
And then as soon as I feel it, I act upon that short burst of motivational energy ASAP.
And I do that again and again.
And then I sprint a short race. And then I collapse on the couch again – maybe in 10 minutes, maybe tomorrow, maybe in a week.
And then I get up again.
Fall down seven, get up eight.
Haters Are Actually Lovers In Disguise
So I shared a post about my goals in a Facebook group, and a guy commented saying “cringe.”
I clicked on his profile and immediately this quote came up:
“In a world where you can be anything, be kind.”
I’ve been having discussions with a lot of people in my life recently about being a “good person” or a “bad person”.
I don’t believe there’s such a thing. People aren’t good or bad. Every action gives us a chance to be kind or unkind.
He chose an unkind action this time, but I can clearly tell he is trying to mostly take kind actions, so I have no hard feelings.
A new belief I’m choosing: haters are actually lovers in disguise.
My Morning Routine
Beautiful beach house on my run
I was on a call with my coach Angie this morning, and she absolutely kicked my booty on the topic of morning routines. I told her I had committed to doing a morning routine every day this month, but I’d been doing a really half-hearted job.
She asked me, if I was truly living into my ideal self, my fullest potential, would I be pressing snooze 9 times and waking up at 11am, checking Facebook in bed, and then rushing to get ready for the day because I was late? Um, no.
Angie was right. If I want to play in the big leagues, I’ve got to start acting like someone who already does.
So I committed to Angie that I would do a full morning routine today, and for the rest of the month.
Here is what I ended up doing:
Meditation
I used the Insight Timer app and did the “Good Morning Gratitude Practice” by David Gandelman. It was very peaceful. Usually, I struggle to do meditation in the morning because I just fall back asleep, but I’m hoping to get into a better habit of trying to do it anyway.Affirmation
My favourite affirmation in the world is “I am unstoppable!” (And the explicit version, if you know what I mean). Because it doesn’t matter what mood you’re in or how you feel – happy, sad, tired, anxious, depressed – it always feels good to say and keeps you motivated.Visualization
I sat with my vision board and envisioned my goals – small and big. I visualised welcoming 2000 Facebook Group members in my Impossible Girls group (join here!). I imagined being able to do 100 push ups in a row with ease. I thought about it in detail – what it would feel like, what I would do when I achieved them, and how I would celebrate.Exercise
I used to believe exercise in the morning really sucked. But today I stepped into my ideal self and thought “Would Tony Robbins skip exercise in the morning?” HELL NO. And then I just did it. I went for a run. It was almost effortless. If Tony would do it, then I’m going to do it.Reading
One of my May Goals is to read 10 pages of a book every single day. I have been, but I’ve usually been doing it in the evening, right before I fall asleep. This morning, it was so much easier to read when my mind was properly alert. (P.S. I’m reading How To Win Friends & Influence People – for the third time, it’s that good!).Journaling
I journaled on my goals. Here are the questions I asked:
1) What are 3 things I’m grateful for?
2) What result do I want in my life?
3) Who do I need to be to get that result?
4) Now that I already am that person, what do I do/say/think/eat/wear/believe?Cold shower
I had always thought taking cold showers had to be for the entire time. But Angie suggested turning the handle to hot, and then getting it in and turning it on. The time that it takes to heat up from cold to hot is the only time you have to bear. Although it was a serious shock to the system, it only lasted 10 seconds and then the warm water felt soooo good. I’m definitely doing this every morning from now on!
The beauty of this morning routine is that there is no expected timing to it. You could spend 60 seconds on each of these tasks, and be done in 7 minutes. Or even less! Now I have no excuses left not to do this every morning.
Let me know if you have any suggestions for making my morning routine even more powerful!
Don't Discipline Yourself to Do 1000 Tasks
“Don’t discipline yourself for 1000 tasks. One. Only one.”
This was a reply that one of the members of my Impossible Incubator gave to another who was feeling overwhelmed with her to do list today.
And it reminded me how easy it is to get wrapped up in setting myself a million to-do list tasks, and then having to stay up all night to get them done.
I’ve written about this before. “Don’t put too many things on your plate” is not a new idea. And yet, somehow when I read it from my member today, it hit me like a ton of bricks.
I’ve totally been doing this. Guiiiilty.
This was my to do list yesterday:
Morning Routine
Meditate
Affirmations
Visualization
Journaling
Exercise
Shower
Breakfast
Coaching call with Jessica, the winner of my Facebook Group 500 members giveaway.
Consultation with a new potential client
Apply to join a top-secret project (I will tell you more at some point!)
Complete work for an old client
Message Impossible Incubator members to remind them about our Prosperity Call tomorrow
Fill out the strategy session form for my new coach
Call with my bestie
Eat a salad with my lunch
Grow my Facebook Group
Post in my Facebook Group
Read 10 pages
Blog
The bold ones are things I commit to every single day.
That’s too much. Lets face it.
So here’s my plan to discipline myself to do ONE thing.
Aside from my blog post which happens automatically every day, I’m changing my to-do list to:
Meet people
Add value
Offer to help them
That’s it. Those are the only tasks I’m committing to (again, aside from my automatic blog posting which I do everyday now).
I’m going to try this technique for a week and see how I go!
May Push Ups Update
If you’ve been following me for a while you’ll know that one of my impossible goals is to hit 100 push ups in a row. Earlier this year, I hit 50 in a row, and then I got injured, trying to train like GI Jane.
Bizarrely, even though I haven’t done push ups in months, over the last few weeks I seem to be having more shoulder, back and neck pain than I’ve ever had before.
I’m currently doing physiotherapy via video calling (hopefully I’ll be able to see someone in person soon, once we leave lockdown). They’ve given me exercises to do and I’ve done a round of anti-inflammatory medication.
Here’s what I think has happened: I injured my shoulder doing push ups, and then aggravated it further working on my computer all day long. Now, even sitting on the couch causes my shoulder blades to seize up. Strange!
Walking helps, so I’ve been going for long walks, and I’ve had hot baths too.
I will get through this. I will come out stronger.
And I will not attempt push ups again until I am completely healed and I have a trained physiotherapist/experienced personal trainer around to guide me.
I’m still going for 100 push ups though. I will still achieve my impossible goal. I’m not giving up.
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