The Big Question On My Mind for 2021

In 2019, I shared that my biggest learning lesson of the year was If it matters, do it daily.

And in 2020, I lived by the words Relentless Effort.

In 2021, the question I want to ask myself every single day is Now that I am already X, what do I do?

This isn’t a new question to me – I’ve spoken about it a lot (it’s how I overcame my fear of flying).

But in 2020, it totally hit home, and it has changed my entire life.

Now that I am already (my ideal self/my future self/Michael Jordan/the healthiest me) what do I do?

And then live into that.

Outwork Chance

You can have anything you want if you’re willing to ask 1000 people. – Unknown

Imagine actually asking 1000 people for what you want.

Chances are, someone will say yes.

But why let chance decide?

If you want to guarantee success, you have to outwork chance.

You have to go beyond the odds.

You have to ask a thousand AND ONE people.

Then you’ll be the kind of person who doesn’t have to question if they’ll make it.
You’ll be the kind of person who KNOWS they will.

What is your chance of getting the promotion?

Or becoming an actor?

Or writing a best seller?

Or creating a client?

Or getting a follower?

Or making a dollar?

Don’t leave it up to chance.

Calculate it. Outwork it. Make it happen.

A Question for My Readers

If you could give ONE piece of goal-setting advice to your past self, what would it be?

BE the Person You Want to Be

I was afraid of flying for 10 years.

Gripping the seat, silent crying, sweating through my clothes kind of fear.

I thought it was just who I was.

Then I rapidly changed my identity. I decided to become the kind of person who loves flying.

I showed up like her, I dressed like her, I ate like her.

I've taken more than 10 long-haul flights since then, and enjoyed every one.

Because now I'm the person who loves flying. It's who I am.

Changing your identity is THE key to creating any result you want.

Any. result.

Because the only way to get from A to B is to BE the person at B.

In other words, you have to BE the person who gets what you want – before you have it.

To say this idea has changed my life would be an understatement.

I've created a free workbook of the exact process I use to my goals.

This is how I started my business.

This is how I got fully booked.

This is how I overcame my fear of flying.

This is how I became fully location independent.

This is how I did 50 push ups in a row.

This is how I got 900 members into my group in a day.

This is how I climbed Mount Kilimanjaro.

This is how I got accepted into my 2021 mastermind.

This is how I'm achieving my impossible goals.

Get my free workbook here.

December Beliefs

If you were going to be 10x more successful this month than you were last month, what would you have to start believing about yourself?

Here are the beliefs I'm working on in December:

• I've decided it's happening.

• It's already done.

• I'm being tested to see how bad I want it.

• I'm willing to do whatever it takes – for REAL.

• Everything always works out for me, even if it doesn't look like it at first.

• I can handle anything.

• My success is inevitable.

• I am committed to the outcome.

• It is already working.

What do you need to start believing about yourself to create 10x more success?

2019 Sarah vs 2020 Sarah

In 2019, I made £7 an hour working for someone else.

In 2020, I made repeated 5 figure months working for myself.

In 2019, I had no Facebook Group.

In 2020, I have a Facebook Group of 2500 people.

In 2019, I didn't have more than 2 clients at a time.

In 2020, I have 21 clients at once.

In 2019, I was trying SO hard.

In 2020, I saw my outcomes as non-negotiable.

Here's what changed:

In 2019, I would give up on my goals while there was still time to achieve them, just because it didn't seem likely I could do it.

In 2020, I decided to believe in my ability to make things happen until the very last minute.

I learned success is not defined by chance or probability.

Success is defined by your decisions.

Decide to make it work, no matter what.

Decide to believe there's always a way.

Decide to keep going even when it feels like you're doomed.

Even when there's a 99.9% chance it won't work, there will always be an underdog who makes it happen.

Because the underdog has something the others don't have:

An unshakeable determination to make it work against all odds.

Be the underdog.

Blow your own mind.

You're only one decision away.

Learning to Expand My Power

My impossible goal philosophy has always been about "doing whatever it takes."

But only in the last 6 months, has it really clicked in my brain what that actually means.

Sometimes doing everything in my power isn't enough to hit the goal. Sometimes, I have to find a way to build extra power.

And that is the key I was missing before.

I use to just stop at my natural ability to get things done, instead of asking how I can become better.

I used to think "Well, I've done everything in my power" – and feel like I was forced to give up.

Like it wasn't in my control.

But what if I change what "everything in my power" is?

Then suddenly it's not about how hard the task is, but how strong I am willing to get.

The goal doesn't need to be easier. I need to get stronger.

That's why I believe in impossible goals.

That's why I know I'll hit my goals this month, and next month, and next year.

Not because it's hard or easy.

But because I'm deciding to get stronger.

The Best Part about December

It's December and I know that means Christmas gets all the hype.

But to me, the best part of December is always New Year's Eve.

And to be honest, even though I love a good boogie at a giant party, my dream New Years Eve is actually:

• a vision board party where we all set our goals for the next year

• long, deep conversations where we share our biggest, most impossible desires

• a huge platter of crackers and dips

• a long journaling session and visualisation meditation

• getting to sleep soon after midnight so we can wake up early and go for a run or do our new morning routine or whatever you've planned as the new YOU.

Tell me you feel the magic of NYE too.

I mean, I love to dance and sing and kiss at midnight, but really, I just want to lie awake in bed with a cup of hot chocolate and plan for the person I'm about to become.

Anyone else?

November Thoughts

Thoughts that have been helping me get closer to my goals in November:

🔥  There is always another way.

🔥  What would Michael Jordan do?

🔥  I can do impossible things.

🔥  I can handle anything.

🔥  I get to decide to make it happen.

🔥  My success is inevitable.

What thoughts have been helping you get to your goals this month?

The Beauty of Building

Builders don’t become builders to finish projects. They become builders because they love to build.

Climbers don’t become climbers to get to the top. They become climbers because they love to climb.

Do the thing because you love to do it. Not because it’s going to get you somewhere.

Especially in business.

That's why it's called a Start-Up and not an End-Up.

It never was and it never will be about "being there."

The kind of people who create Start-Ups usually create more than one.

Because they love to start. They love to build. They love to create.